Cyclone Nation is at a crossroads. After seasons of inconsistency, offensive sputtering, and a fanbase that’s equal parts loyal and exhausted, Iowa State needs more than another safe hire. They need a shockwave. They need a storyline. They need a villain-turned-hero arc so strong Netflix would option it by spring.
They need Brian Ferentz.
Yes — that Brian Ferentz. Stick with me, because the case is a lot stronger than you think.
1. The Man Has Survived More Pressure Than Anyone in College Football
There isn’t a coordinator in America who took more heat the last few years than Brian Ferentz. Every drive, every punt, every field goal attempt came with a national punchline attached to his name. The man coached under a literal points-per-game contract clause — you can’t simulate that kind of pressure in a video game.
If he survived Iowa message boards, national media mockery, and a contract tied to touchdown totals?
Handling Ames expectations will feel like a week in Cancun.
2. Iowa State Needs an Identity. Brian Has One Ready-Made.
Let’s be honest: the Cyclones’ brand has drifted into the beige zone. Not bad. Not amazing. Just… fine.
Brian Ferentz brings:
Toughness Old-school attitude A “run-the-damn-ball” philosophy A villain aura that instantly brings national attention
Iowa State has never leaned into being the chaotic disruptor. With Brian, the entire program becomes must-watch TV.
Imagine the Cy-Hawk game hype if the guy Iowa fans roasted for years is suddenly standing on the opposite sideline wearing red and gold.
That’s rivalry gasoline.
3. He Knows Iowa Recruiting Like the Back of His Hand
Brian Ferentz has spent years inside Iowa’s pipeline:
The in-state kids The overlooked Midwest grinders The tight ends who are secretly monsters The three-star linemen who turn into NFL starters
And here’s the secret: those players love him.
He’s blunt. He’s real. He doesn’t sugarcoat anything. Recruits respect that.
Plus, flipping a handful of Hawkeye recruits every year would immediately elevate ISU’s roster and kick-start a true in-state recruiting war.
Ames hasn’t had that energy in years.
4. He Is NOT Kirk — and That’s Good
People love to say, “Brian is just Kirk’s son.”
Wrong.
Brian is the version of Ferentz who:
Isn’t afraid to break something that isn’t working Isn’t locked into 1999 football traditions Has an edge, a chip, and something to prove Doesn’t care if you like him — only if you win
He would bring a modernization to Iowa State’s offense simply because he finally has the freedom to run his system, without dad, donors, or contract clauses breathing down his neck.
Sometimes the best coaches are the ones who had to fight for space their entire career.
5. Iowa State Needs Boldness — and This Move Is Bold as Hell
Hiring a recycled coordinator from the MAC?
Hiring someone whose only qualification is “young and energetic”?
Boring.
Hiring Brian Ferentz instantly:
Launches Iowa State to the top of the national talking cycle Makes every 2025 preseason list Turns the program into a storyline Electrifies the fanbase Reignites the rivalry with Iowa in a way never seen before
It’s not just a hire.
It’s a PR earthquake.
And in modern college football, perception matters.
6. The Man Wants Redemption — and a Coach With Something to Prove Is Dangerous
Brian Ferentz has been underestimated, mocked, doubted, and memed for years.
Give that man a head-coaching position and he will coach like every win rewrites his entire career.
A hungry coach → a motivated staff → a fired-up roster → a fanbase that believes again.
Iowa State could be the place where the redemption story begins.
Final Thought
If Iowa State wants safe, predictable, and quietly mediocre, there are plenty of names out there.
But if they want:
An identity National attention A rivalry explosion A coach with grit A leader who’s been through fire Someone desperate to prove every critic wrong
Then there is only one candidate who truly fits the moment.
Brian. Freaking. Ferentz.
Ames — make the call.
You might just ignite the most entertaining era in Cyclone history.